Sweetmyo

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Less pain, more gain.

Sweetmyo is a professional-grade electric muscle stimulation (EMS) for training, recovery, and everyday wellness. Unlike conventional EMS offerings, Sweetmyo uses proprietary tech to deliver deeper and more targeted muscle stimulation. We designed the brand identity to express how Sweetmyo is a premium offering, but also accessible.

PROJECT SCOPE

Brand Positioning
Brand Identity
UI/UX Design
Packaging Design

INDUSTRY

B2C, Tech

YEAR

2025

Concept

We designed a clean, custom-designed logotype as the brand's primary identifier, and designed a secondary icon based on an 'S' for versatility in application. The 'S' icon design is inspired by Sweetmyo's proprietary technology that is based on sine wave electrical stimulation.